The Peugeot 208 was Europe's best-selling car in 2022
Peugeot has an “enormous opportunity” to grow in the UK and it is currently “one of the best-kept secrets” in the market.
That’s according to company CEO Linda Jackson, who wants the brand to rediscover itself in the UK and grow once more. In 2022, it sold just over 50,000 cars in the UK, but 15 years ago it sold more than 140,000.
“We’ve been very quiet,” she said. “We’ve not talked about or communicated the wide range of vehicles and technologies we have or talked about our electrification.
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